Can your business website pass an ADA test? As a growing number of our members are discovering, when they receive notice of a lawsuit, their website is not accessible as per the Americans With Disabilities Act!
Currently, there is a husband and wife legal team that are targeting hotel websites and booking engines that are not ADA compliant, and a growing number of our member properties are being targeted.
ADA Law reference: 28 C.F.R. Section 36.302 (e)(1) became effective March 15, 2012.
Lodging businesses, need to ensure that their website will, in fact, guarantee the room for the disabled person and deliver on that guarantee. The hotel will also need to ensure that it properly describes its handicapped-accessible rooms and makes these rooms available to disabled guests - and the booking engine. Specifically, a hotel must:
- Label each room type as accessible within its name (e.g., Standard Accessible Room)
- Declare all accessibility characteristics of a room within the room type description
- Enable consumers to select handicap accessible as a special request option within the reservation booking process
- Control inventory allotments of accessible room types - ensuring the hotel only sells as many accessible rooms as it has available
- Any control to create an overbooking scenario of an accessible room type is a function of the property management system
(2) Exception. The requirements in paragraphs (iii), (iv), and (v) of this section do not apply to reservations for individual guest rooms or other units not owned or substantially controlled by the entity that owns, leases, or operates the overall facility.
(3) Compliance date. The requirements in this section will apply to reservations made on or after March 15, 2012.
Here is the example from Travelclick shared with us to add a page dedicated to ADA standards.
And an article from Hotel Executive
To learn how to protect your business, visit Adot Pro